Inflation ( CCPI)3.4% (Nov 2023)
GDP-3.1% (2Q 2023)
Unemployment5.2% (2Q 2023)
3M T-Bill Rate14.86%
12M T-Bill Rate12.89%
2Y T-Bond Rate14.35%/ 14.50%
4Y T-Bond Rate14.35% / 14.45%
USD/LKR327/328
Reserves $3.56Bn (Oct 2023)
Cum. Trade Deficit $3,307 Mn (Sep 2023 cumulative)
Cum. Fiscal DeficitLKR 1,614 Bn (Sep 2023)

Test - Social media influence on holiday buying decisions in USA

InternationalNov 20, 2021
Test - Social media influence on holiday buying decisions in USA

Many consumers are now looking to social media for holiday inspiration. 85% of consumers say social media will influence their holiday buying decisions, and of those consumers, the platforms that are influencing behavior the most are Facebook (67%), YouTube (57%), and Instagram (52%). Not surprisingly, platform preferences differed significantly by age. 87% of Gen Z say they expect to be inspired by social media, with YouTube, Instagram, and TikTok being their most likely sources of inspiration.

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